1
Be benchmarked
Compare your policies and practices against endorsed national standards and other employers, with access to your organisational insights report (inc. annual reviews)
2
Be inclusive
Create a workplace culture enabling all employees to combine work and family, with access to leading family-friendly policies, practices, and action plans
3
Be an employer of choice
Enhance your employee value proposition, attract and retain talent with your ‘Family Inclusive Workplace’ recognition badge
4
Be a thriving workplace
Future-proof your workplace by improving employee work life wellbeing, gender equality outcomes, and organisational productivity
Why be certified as a Family Inclusive Workplace?
Certification provides employers with a benchmark of leading practice guidelines and a work and family action plan to embed family friendly workplace culture.
Family Friendly Workplaces benefit your people and your organisation:
- Improve productivity and engagement. Effectively
embed ways of working that will unlock the benefits of
flexibility. - Elevate your brand. Use a family-friendly reputation to
enhance your ability to attract and retain the best
people. - Make your workplace more diverse, inclusive and equal.
Remove the barriers that prevent people from reaching
their full potential in their careers. - Improve the health and wellbeing of your people. Empower them to manage their home and work life to see them thrive.
It’s people who make an organisation what it is.
As a Family Inclusive Workplace™, you’ll be empowering your employees to navigate the demands of work and home life, so they can be their best selves in the workplace.
But this isn’t just a win for families, the business benefits of working in a family-friendly way are far-reaching.
Emma Walsh
CEO | Parents At Work
Return on Investment
Family-friendly workplaces are critical to the wellbeing of employees and their families, and they play a vital role in promoting societal and economic prosperity for all.
Family-friendly policies contribute to better health and wellbeing for families and developmental outcomes for children.
Evidence shows that such policies improve workforce productivity and enhance an organisation’s ability to attract, motivate, and retain employees. Family-friendly policies also play a crucial role in reducing gender inequality.
The absence of such policies disproportionately affects women, who often bear the greater burden of caregiving responsibilities, undermining their career progression and economic empowerment. By investing in these policies, organisations can support progress towards achieving gender equality while creating environments where employees can thrive professionally and personally.
Talent
Attraction
Your recognition badge identifies your organisation as a ‘Family Inclusive Workplace’ on your website, job ads, events etc. in a competitive employee market.
Retention & Resourcing
A family inclusive culture supports employee work life wellbeing enabling better workforce participation (inc. reduced absenteeism and turnover) and fostering higher loyalty and engagement.
Productivity - Performance
Improved diversity & inclusion outcomes result in above-average profitability compared to industry peers and reduces legal discrimination liabilities.
Employer Brand
To be recognised as a Family Friendly Workplace elevates your organisation image and facilitates connections with other certified organisations as future customers, suppliers or partners.
Why is Certification More Important than Ever?
Grainne O’LoughlinCEO | Karitane
Certified Family Inclusive Workplaces
- Access to national benchmarks and your organisation insights report
- Recommendations for your customised Work + Family action plan
- Your own customised badge endorsed by UNICEF Australia & Parents At Work for your website, intranet, social media, job ads etc.
- Social media campaigns to promote your profile as an employer of choice inc. case study
- Invites to exclusive events with industry experts inc. opportunities to engage and share with other certified organisations
Better work life wellbeing for Employees
- Increased confidence, motivation & enjoyment at work
- Improved work-life balance outcomes and personal health and wellbeing
- Improved time management & productivity
- Decreased risk of discrimination
- Greater flexibility outcomes
- Support with Parental Leave
Better outcomes for Managers
- Easier parental leave transition for whole team and clients
- Encourage manager to have a flexible mind-set
- Enables managers to develop and negotiate win-win flexible work arrangements
- Support manager to promote gender equality
- Increased talent retention supports managers to manage resources
“A Family Friendly Workplace culture positively impacts the quality of work-life for every individual and contributes to the wider health and wellbeing of our society and economy, increasing productivity and reducing stress and inequality.”
DID YOU KNOW...
There is a compelling economic and social argument that investing in a family-friendly workplace culture is good for employees, businesses, and the wider economy.
of parents and carers
believe commitment to their job is questioned if using family friendly work arrangements*
of employees are actively looking or considering leaving their employer due to difficulties combining their job with family life*
of employees report difficulties looking after their own mental and physical health as they attempt to manage competing work and family responsibilities**
of employees are
not comfortable talking
to their manager about
the need for work and
family leave**
* Research commissioned by Parents At Work where 1000 employees from across Australia were surveyed about combining work and family (May 2021)
** Results from the National Working Families Survey 2019. (September 2019)
Why certify? Hear from our leaders...
Ann SherryChair | UNICEF Australia
Clare Harding
CSO | Deloitte Australia
